SERVICES
Borrow the Team That Publishes Across Six Cities
An Outsourced Marketing Department, Not an Agency Retainer You Cannot Use.
Everything we do to run The Beat Asia (build the sites, shoot the content, write the copy, manage the channels) we also do for clients. Same in-house people, working on your brand instead of ours. No media buy required.
How This Differs
Work on Your Channels, Not Ours
Everything else on this site puts your brand in front of our audience. This is the opposite: our team working on the things you own.
Our Audience
- Published on The Beat Asia
- Reaches our readers and followers
- Measured in reach, clicks and inquiries
- Priced per placement or campaign
Your Channels
- Delivered to you as work product
- Lives on your site, your feeds, your collateral
- Measured against your own business goals
- Priced by project, retainer or embedded team
You can buy this without ever running a campaign with us.
Capabilities
Six Areas, One Team
Take one or take the lot. Most clients start with a single project and expand once they have seen the work.
Web Support & Development
Builds, fixes and the ongoing maintenance nobody on your team has time for.
- New sites and landing pages
- Rebuilds and migrations
- Ongoing maintenance and hosting support
- Speed, SEO and accessibility fixes
- Booking and enquiry form integrations
Digital Marketing
Campaign management across the channels you own, run by people who do it daily.
- Paid search and paid social management
- Email marketing and automation
- SEO strategy and implementation
- Analytics, tracking and reporting
- Landing page and funnel optimisation
Design
Brand and campaign design, from a single asset to a full identity system.
- Brand identity and guidelines
- Campaign and social creative
- Menus, collateral and print
- Presentation and pitch design
- Packaging and signage
Videography & Photography
The same crews that shoot our editorial features, working on your brief.
- Venue, food and product photography
- Brand films and promotional video
- Short-form vertical video for social
- Interviews and founder profiles
- Event and activation coverage
Copywriting
Writers who publish daily, applied to your website, campaigns and collateral.
- Website and landing page copy
- Menu and product descriptions
- Email and newsletter copy
- Brand tone of voice guidelines
- Long-form editorial and thought leadership
Ways to Engage
Three Ways to Work with Us
Project
A defined scope with a start and an end: a website, a shoot, a rebrand.
Retainer
A monthly allocation of hours across whichever services you need that month.
Embedded
We work as your marketing team, in your tools, with your calendar and standups.
Rates on application. Minimums and lead times depend on the mix. Tell us the brief and we will scope it.
Why Us
We Do This Every Day for Ourselves
A Publisher, Not a Vendor
We run a business that lives or dies on content performance. The work we sell is the work we depend on.
One Team, No Subcontracting
Developers, designers, shooters and writers all in-house across Hong Kong and Manila.
We Know the Market
Six cities of local knowledge. What lands in Hong Kong is not what lands in Manila, and we already know the difference.
Media Literacy Built In
We know how content performs in feeds and search because we watch our own numbers daily.
FAQ
Questions we get asked
Something not covered? Ask us directly
| Do we have to advertise with you to use this? | No. These services stand alone. Plenty of clients use us purely as their marketing team and never run a placement. |
|---|---|
| Who actually does the work? | Our own team. We do not subcontract out and then mark it up — the people on your project are the people who produce The Beat Asia. |
| Can you work alongside our existing agency? | Yes. We often take the parts an agency does not cover — production, web maintenance, or local-market execution. |
| What is the smallest thing you would take on? | A single shoot, a landing page, or a month of social management. There is no minimum retainer to start. |
| Do we own the work? | Yes. Deliverables and their rights transfer to you on final payment, unless we agree otherwise in writing. |
| Which markets can you cover? | Hong Kong, Singapore, Manila, Bangkok, Kuala Lumpur and Macau, with production crews in Hong Kong and Manila. |
Tell Us What is on Your Plate
Send us the brief, the gap in your team, or just the thing you keep putting off. We will come back with a scope and a rate.
Social Media Management
Running your own channels — strategy, calendar, production and community.