Media Kit
TAP INTO THE POWER OF THE BEAT ASIA
- 42.2MSearch Impressions
- 4M+Social Reach
- 1.08MUnique Readers
- 72.3%Engagement Rate
- 26.1%Newsletter Open Rate
About us
We are a multinational team based in Hong Kong, Manila and across Asia, creating content that drives sales and builds brand recognition. Our reportage is an insightful window into Asia's vibrant cultures, locally and regionally.
Our articles
The kind of stories readers come for
Interviews, guides and reviews published across our eleven channels — the editorial your brand would sit beside.
Our market
Who is reading
Audience composition from our 2025 analytics, across all six markets.
Age
36.5%aged 25–34
32.6%aged 35–44
Gender
57.9% female42.1% male
Intent to act
57.6%
engaged with our restaurant recommendations
65.2%
likely or very likely to try a recommendation
Reach by market
As our locations expand, so does our reach
Our channels
Eleven verticals, one audience
Every channel is available for sponsorship, advertorials and native placement.
Live events, cultural festivals and the happening places worth carving out time for.
A flavourful journey through tantalising dishes, standout restaurants and the people behind them.
Thrilling pursuits and hidden gems across Asia's most unexpected corners.
Elegance, refined taste and the finest experiences of Asia's high life.
Stay culture in motion. The trends, artists and conversations shaping now.
Business insights and bold ideas for the financial, entrepreneurial and professional journey.
An empowering space balancing physical health and mental wellbeing.
Style, beauty and mind therapy. The trends and brands defining Asia's fashion voice.
Championing sustainability, nature and conscious living for a greener future.
Tech trends, gadgets, apps, AI and the metaverse shaping how Asia lives and works.
Interiors, urban planning and design, discovering the livable cities of tomorrow.
Our clients
Brands we have worked with
Our platform places your brand in front of Asia's most vibrant and diverse audience.
Success stories
Two campaigns, start to finish
CITYWIDE DINING FESTIVAL
Italian Week Hong Kong 2023
Four stages · challenge to outcome
01 / 04
The challenge
Hong Kong's F&B marketplace saw a rise in period of stagnation that needed a fresh approach. The task was an activation build-around Italian National Day on 2 June that would bring renewed energy to the city's food and beverage sector.
02 / 04
Our solution
We created Italian Week Hong Kong 2023, a citywide dining festival celebrating Italian cuisine. We collaborated with the Italian Chamber of Commerce, Campari Group and Ferrari, and brought more than 20 of the city's top Italian restaurants on board.
03 / 04
The outcome
Marketing reached tens of thousands of potential diners and drove them into participating venues to take up the offers, producing a palpable shift in the city's F&B mood.
04 / 04
Praise received
The Consul-General of Italy for Hong Kong & Macau commended the initiative — a testament to its impact on the local F&B scene and its strengthening cultural ties through Italian culinary heritage.
Post-lockdown festival launch
Mercedes-Benz BAM Festival 2022
Four stages · challenge to outcome
01 / 04
The challenge
As lockdown restrictions eased in Hong Kong, the task was to launch one of the first post-lockdown events in the city — spreading the word while respecting safety guidelines and delivering comprehensive coverage.
02 / 04
Our solution
An acceleration plan across editorial, advertorial and social to boost reach for the “The Future is Magical” festival at Central Harbourfront — spanning wellness, urban living, e-sports, green tech and automobile innovation, plus live performances and F&B.
03 / 04
The outcome
The festival drew a large, enthusiastic crowd. Our promotional effort played a pivotal role in the turnout and in framing the event around sustainable, progressive living.
04 / 04
Praise received
Mercedes-Benz commended the creative approach and the execution, affirming our capability to help brands launch successful, well-attended events in a fast-changing environment.
More recent work by platform and format in our case studies.
The PDF
What is in the full media kit
- Audience & reach by city
Unique visits, unique users, engaged sessions and social reach, split across the six markets.
- Reader profile
Age, gender, interest categories and purchase intent in full detail.
- Channel guide
All eleven verticals with audience size, hype coverage and sponsorship availability.
- Format specifications
Dimensions, file types, word counts and lead times for every display and editorial format.
- Platform fees
Spaces, The List, Dining Passport and Brand Showcase package contents side by side.
- Rate card
Indicative pricing by format and market, with bundle guidance.
- Production calendar
Newsletter send days, editorial deadlines and the seasonal peaks worth planning around.