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Hong Kong Whisky Festival Campaign
The Challenge
- Stand out in Hong Kong’s competitive events market
- Drive ticket sales and festival attendance
- Reach both local and regional audiences across Southeast Asia
- Increase social media presence and pre-event engagement
- Build Hong Kong Whisky Festival brand awareness
event listing
display ads
newsletter
giveaways
Reels
event coverage
The Campaign
Through creative event promotion and exclusive media partnership, The Beat Asia deployed a full-funnel, integrated creative content campaign to drive event attendance and long-term brand visibility.
THE RESULTS
75K+ IMPRESSIONS
Over 76,000 ad impressions across HK, MNL, BKK, and SGP.
33K+ VIEWS
total organic views across social media content
2.4% AVG. CLICK RATE
1.8% - 3.6% CLICK THROUGH RATE ACROSS ALL EDM FEATURES
2.5K+ ENGAGEMENT
total organic engagement across all social media content
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